Across a 19 year career in beauty, Anthony Standifer has worked for many of the largest beauty titans in the industry including Revlon, Dabur International & Namaste Laboratories in various marketing positions. Having launched more than 400+ products in retailers such as Walmart, Walgreens, Whole Foods, Kroger and Target. In 2014 he co-founded mSEED group with business partner, Erica Douglas, with the sole purpose of empowering small and mid-size companies in the beauty industry through a unique product formulation, manufacturing and marketing consulting. To date mSEED group has quickly become a seven-figure company that has serviced more than 80+ companies. Anthony is the host of the newly launched podcast Driving the Business: Beauty Brands & Entrepreneurship. His passions include all things beauty, entrepreneurship, travel and gin.
This podcast is generously sponsored by Meet Jointly. Across the country there are small businesses just starting to scale, get distribution and launch in national retailers. They all share one really big challenge! Reaching new customers and growing their brand on a shoestring budget. Meet Jointly is a platform that connects growing brands with the influencers who are ready to share their products and stories with their engaged audience.